EA plans to sell 10 million copies of Battlefront
Electronic Arts hopes to sell between nine and 10 million copies of the sci-fi shooter, Star Wars Battlefront. Chief financial officer Blake Jorgensen revealed that the company considers favorable sales of the game projections around nine to 10 million thanks partially due to the hype leading up to its release."We certainly hope we can leverage a lot of the hype. We're thinking about [Battlefront's sales projections] as two bookends. One bookend is the historical Battlefront, which did roughly 9 million units. The other bookend is our first-person shooter franchise. Battlefield, which typically does around 15 million units. We've put in there roughly nine to 10 million units for the title, which we believe is the upside if things go well. It is Gen-4 only and PC, so that needs to be factored into people's thinking." Jorgensen said.
Electronic Arts hopes to sell between nine and 10 million copies of the sci-fi shooter, Star Wars Battlefront. Chief financial officer Blake Jorgensen revealed that the company considers favorable sales of the game projections around nine to 10 million thanks partially due to the hype leading up to its release.
“We certainly hope we can leverage a lot of the hype. We’re thinking about [Battlefront’s sales projections] as two bookends. One bookend is the historical Battlefront, which did roughly 9 million units. The other bookend is our first-person shooter franchise. Battlefield, which typically does around 15 million units. We’ve put in there roughly nine to 10 million units for the title, which we believe is the upside if things go well. It is Gen-4 only and PC, so that needs to be factored into people’s thinking.” Jorgensen said.
Earlier this week, EA announced that Battlefront will receive 12 new multiplayer games as well as new areas to be introduced afterwards in the free Battle of Jakku DLC.
Star Wars Battlefront is planned to release in November 2015, hopefully we learn more about the game at E3.