1.5 million subscribers left World of Warcraft in three months
Today Activision Blizzard reported their earnings for the quarter that ended on June 30th. They reported their financial performance and statistics for popular titles such as Destiny, Diablo III, and World of Warcraft. Among these statistics was the report that World of Warcraft had lost 1.5 million subscribers during the quarter.Activision Blizzard posted a rise in revenue during the quarter. The company posted $759 million in revenue, which is up from $658 million last year. Profit was $93 million, which is over double the $45 million in net income during this time last year.
Today Activision Blizzard reported their earnings for the quarter that ended on June 30th. They reported their financial performance and statistics for popular titles such as Destiny, Diablo III, and World of Warcraft. Among these statistics was the report that World of Warcraft had lost 1.5 million subscribers during the quarter.
Activision Blizzard posted a rise in revenue during the quarter. The company posted $759 million in revenue, which is up from $658 million last year. Profit was $93 million, which is over double the $45 million in net income during this time last year.
Digital revenue was also a bright spot for Activision Blizzard, reaching a record $611 million during the period. This is up 27 percent compared to last year.
Here are some of the highlights from the financial report:
- Destiny now has 20 million registered accounts. Players have logged in over 2 billion gameplay hours since the title released in September 2014. This comes out to about 100 hours of gameplay for every player on average.
- Hearthstone, Heroes of the Storm, and Destiny have a combined 70 million registered players and have over $1.25 billion in revenue life-to-date.
- World of Warcraft subscriptions have continued to decline, with subscriptions falling from 7.1 million to 5.6 million. Activision does note, however, that World of Warcraft is still the No. 1 subscription based game on the planet.
- Diablo III has sold over 30 million copies since release.
Not all is looking bad for World of Warcraft, however. A new expansion for the title will be announced at Gamescom this week. In the past, new expansions for the title have brought in a number of subscriptions. By the end of 2014, World of Warcraft had 10 million subscribers after the release of Warlords of Draenor.